Do not squish, distort, change fonts, change colors or alter the logo in any way. Please review this document when using the SYD Logo. Brand Standards Document Font: Myriad Pro (click to download zip folder. see page 9 of the Standards) These guidelines have been developed to ensure proper brand representation and use of the SYD logo. Whether it appears in print, on the web, in electronic presentation mediums or any other use, the logo must be used in a consistent manner in order to strengthen the brand.
This document clearly defines and illustrates the proper use of all visual elements that support the brand...brand colors, fonts, logo, paint colors, and tag line.
Vendors and employees should use this document to ensure proper execution of the brand identity standards.